Everett, Singhal, Arvind Rogers: Entertainment-Education : A Communication Strategy for Social Change by Everett, Singhal, Arvind Rogers - gebrauchtes Buch
Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of … Mehr…
Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members' knowledge about an educational issue, create favorable attitudes, and change overt behavior. It uses the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. Entertainment formats such as soap operas, rock music, feature films, talk shows, cartoons, comics, and theater are utilized in various countries to promote messages about educational issues. This book presents a balanced picture of the entertainment-education strategy, identifying ethical and other problems that accompany efforts to bring about social change. Media > Book, [PU: Lawrence Erlbaum Associates, also Routledge]<
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Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of … Mehr…
Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members'' knowledge about an educational issue, create favorable attitudes, and change overt behavior. It uses the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. Entertainment formats such as soap operas, rock music, feature films, talk shows, cartoons, comics, and theater are utilized in various countries to promote messages about educational issues. This book presents a balanced picture of the entertainment-education strategy, identifying ethical and other problems that accompany efforts to bring about social change. Books > Education & Teaching List_Books, [PU: Lawrence Erlbaum Associates, also Routledge]<
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[EAN: 9780805833508], New book, [PU: Taylor and Francis], New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000., Books
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Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of … Mehr…
Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members' knowledge about an educational issue, create favorable attitudes, and change overt behavior. It uses the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. Entertainment formats such as soap operas, rock music, feature films, talk shows, cartoons, comics, and theater are utilized in various countries to promote messages about educational issues. This book presents a balanced picture of the entertainment-education strategy, identifying ethical and other problems that accompany efforts to bring about social change. Media > Book, [PU: Lawrence Erlbaum Associates, also Routledge]<
Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of … Mehr…
Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members'' knowledge about an educational issue, create favorable attitudes, and change overt behavior. It uses the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. Entertainment formats such as soap operas, rock music, feature films, talk shows, cartoons, comics, and theater are utilized in various countries to promote messages about educational issues. This book presents a balanced picture of the entertainment-education strategy, identifying ethical and other problems that accompany efforts to bring about social change. Books > Education & Teaching List_Books, [PU: Lawrence Erlbaum Associates, also Routledge]<
[EAN: 9780805833508], New book, [PU: Taylor and Francis], New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000., Books
NEW BOOK. Versandkosten:Free shipping. (EUR 0.00) PBShop.store US, Wood Dale, IL, U.S.A. [8408184] [Rating: 5 (of 5)]
[EAN: 9780805833508], New book, [PU: Taylor & Francis Inc], This item is printed on demand. New copy - Usually dispatched within 5-9 working days, Books
NEW BOOK. Versandkosten: EUR 11.44 THE SAINT BOOKSTORE, Southport, United Kingdom [51194787] [Rating: 5 (of 5)]
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This volume focuses on the development of entertainment-education - using the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. The authors identify ethical and other problems that accompany this approach to social change.
Detailangaben zum Buch - Entertainment-Education: A Communication Strategy for Social Change
EAN (ISBN-13): 9780805833508 ISBN (ISBN-10): 0805833501 Taschenbuch Erscheinungsjahr: 1999 Herausgeber: Routledge 280 Seiten Gewicht: 0,390 kg Sprache: eng/Englisch
Buch in der Datenbank seit 2007-12-06T13:34:58+01:00 (Zurich) Detailseite zuletzt geändert am 2023-06-24T14:55:10+02:00 (Zurich) ISBN/EAN: 0805833501
ISBN - alternative Schreibweisen: 0-8058-3350-1, 978-0-8058-3350-8 Alternative Schreibweisen und verwandte Suchbegriffe: Autor des Buches: arvind, everett rogers Titel des Buches: strategy change, entertainment education, education social change, social communication
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