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Behind Closed Doors? | Successful Consumer Products and the Innovation-for-Hire Debate | Aaron Wolpoff | Taschenbuch | Englisch | VDM Verlag Dr. Müller | EAN 9783639152302 - Wolpoff, Aaron
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Behind Closed Doors? | Successful Consumer Products and the Innovation-for-Hire Debate | Aaron Wolpoff | Taschenbuch | Englisch | VDM Verlag Dr. Müller | EAN 9783639152302 - Taschenbuch

ISBN: 9783639152302

[ED: Taschenbuch], [PU: VDM Verlag Dr. Müller], In consumer product development, many leadingcompanies seem to have an innate understanding of howto innovate from within, and therefore ke… Mehr…

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Aaron Wolpoff:

Behind Closed Doors? : Successful Consumer Products and the Innovation-for-Hire Debate - Taschenbuch

2009, ISBN: 3639152301

[EAN: 9783639152302], Neubuch, [SC: 0.0], [PU: VDM Verlag Dr. Müller], Druck auf Anfrage Neuware - In consumer product development, many leading companies seem to have an innate understan… Mehr…

NEW BOOK. Versandkosten:Versandkostenfrei. (EUR 0.00) AHA-BUCH GmbH, Einbeck, Germany [51283250] [Rating: 5 (von 5)]
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Behind Closed Doors? - Wolpoff, Aaron
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Behind Closed Doors? - gebunden oder broschiert

2009

ISBN: 9783639152302

[ED: Kartoniert / Broschiert], [PU: VDM Verlag Dr. Mueller], In consumer product development, many leadingcompanies seem to have an innate understanding of howto innovate from within, and… Mehr…

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Behind Closed Doors?: Successful Consumer Products and the Innovation-for-Hire Debate - Taschenbuch

2009, ISBN: 9783639152302

VDM Verlag, Paperback, 84 Seiten, Publiziert: 2009-05-08T00:00:01Z, Produktgruppe: Book, Verkaufsrang: 11732123, E-Commerce, Business, Finance & Law, Subjects, Books, Management, VDM Verl… Mehr…

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Wolpoff, Aaron:
Behind Closed Doors?: Successful Consumer Products and the Innovation-for-Hire Debate - Taschenbuch

2009, ISBN: 9783639152302

VDM Verlag, Paperback, 84 Seiten, Publiziert: 2009-05-08T00:00:01Z, Produktgruppe: Book, Verkaufsrang: 21968324, Management & Leadership, Business & Money, Subjects, Books, VDM Verlag, 2009

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Details zum Buch
Behind Closed Doors?: Successful Consumer Products and the Innovation-for-Hire Debate

In consumer product development, many leading companies seem to have an innate understanding of how to innovate from within, and therefore keep the innovation efforts inside their walls. Other companies succeed by involving outsiders - in the form of innovation-for-hire specialty firms. Why is this, and is it possible that companies relying on outsiders can create the conditions necessary for internal innovation? Is it even worth the effort? This book explores the popular methods for achieving product innovation by examining the leading literature on the subject, as well as providing insight from some of the top innovators working today. The author also presents his own challenging notions about why internal innovation persists, and when innovation is better left to outside specialists. The implications help to widen our understanding of how innovation works, how to foster creativity, and how to successfully bring a product to market. This book is a must-read for management, marketing professionals, and anyone who has ever wondered why some teams create exceptional products and others miss the mark.

Detailangaben zum Buch - Behind Closed Doors?: Successful Consumer Products and the Innovation-for-Hire Debate


EAN (ISBN-13): 9783639152302
ISBN (ISBN-10): 3639152301
Gebundene Ausgabe
Taschenbuch
Erscheinungsjahr: 2009
Herausgeber: VDM Verlag

Buch in der Datenbank seit 2009-10-10T11:44:37+02:00 (Zurich)
Detailseite zuletzt geändert am 2023-12-03T10:54:02+01:00 (Zurich)
ISBN/EAN: 9783639152302

ISBN - alternative Schreibweisen:
3-639-15230-1, 978-3-639-15230-2
Alternative Schreibweisen und verwandte Suchbegriffe:
Autor des Buches: aaron, wolpoff
Titel des Buches: behind closed doors, the doors


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