[EAN: 9780844230221], [PU: McGraw-Hill], All orders ship by next business day! This is a used hardcover book. Pages have no markings and has some wear. Dust jacket is included and has wea… Mehr…
[EAN: 9780844230221], [PU: McGraw-Hill], All orders ship by next business day! This is a used hardcover book. Pages have no markings and has some wear. Dust jacket is included and has wear and small tears. The cover/boards have wear. For USED books, we cannot guarantee supplemental materials such as CDs, DVDs, access codes and other materials. We are a small company and very thankful for your business!, Books<
[EAN: 9780844230221], Gebraucht, guter Zustand, [PU: McGraw-Hill], Shipping daily worldwide from the USA. Used books have different signs of use and might not include supplemental materia… Mehr…
[EAN: 9780844230221], Gebraucht, guter Zustand, [PU: McGraw-Hill], Shipping daily worldwide from the USA. Used books have different signs of use and might not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear., Books<
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Irish Booksellers, Portland, ME, U.S.A. [57531671] [Rating: 5 (von 5)] NOT NEW BOOK. Versandkosten: EUR 9.31 Details...
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[EAN: 9780844230221], [PU: McGraw-Hill], All orders ship by next business day! This is a used hardcover book. Pages have no markings and has some wear. Dust jacket is included and has wea… Mehr…
[EAN: 9780844230221], [PU: McGraw-Hill], All orders ship by next business day! This is a used hardcover book. Pages have no markings and has some wear. Dust jacket is included and has wear and small tears. The cover/boards have wear. For USED books, we cannot guarantee supplemental materials such as CDs, DVDs, access codes and other materials. We are a small company and very thankful for your business!, Books<
[EAN: 9780844230221], Gebraucht, guter Zustand, [PU: McGraw-Hill], Shipping daily worldwide from the USA. Used books have different signs of use and might not include supplemental materia… Mehr…
[EAN: 9780844230221], Gebraucht, guter Zustand, [PU: McGraw-Hill], Shipping daily worldwide from the USA. Used books have different signs of use and might not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear., Books<
NOT NEW BOOK. Versandkosten: EUR 9.31 Irish Booksellers, Portland, ME, U.S.A. [57531671] [Rating: 5 (von 5)]
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Here's all you need to write and design effective, powerful advertising for all forms of media. Fundamentals of Copy & Layout tells you "why to do it" and "how to do it."' It's practical, it's current; and it's comprehensive. CREATIVE PHILOSOPHIES Fairfax Cone; William Bernbach; Leo Burnett; Don Schultz; Rosser Reeves; David Ogilvy; Jack Trout; Susan Gillette COPY Researching the Ad; Preparing the Ad; Writing the Ad; The Headline; Copyediting; Copyfitting LAYOUT Elements; Materials; Illustration; Organization; Typography; The Finished Product PRINT MEDIA Newspapers; Classified; Consumer Magazines; Business Publications; Direct Response; Direct Mail; Outdoor; Transit; Specialty; Yellow Pages BROADCAST MEDIA Radio; Television INTERACTIVE MEDIA Let the authors' 40 years' experience in copywriting, teaching, consulting, and account management show you how to create better ads. Fundamentals of Copy & Layout is must reading for students and practitioners alike.
Detailangaben zum Buch - Fundamentals of Copy & Layout
Buch in der Datenbank seit 2007-05-27T19:48:24+02:00 (Zurich) Detailseite zuletzt geändert am 2023-09-10T07:37:49+02:00 (Zurich) ISBN/EAN: 0844230227
ISBN - alternative Schreibweisen: 0-8442-3022-7, 978-0-8442-3022-1 Alternative Schreibweisen und verwandte Suchbegriffe: Autor des Buches: albert schick Titel des Buches: fundamental, fundamentals layout
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