Advertising campaigns I'd Like to Teach the World to Sing, McDonaldland, Get a Mac, 2007 Boston bomb scare, God is still speaking,, This is SportsCenter, Atheist Bus Campaign, I Love the World, GEICO advertising campaigns, Creature Comforts, Charles Atlas - neues Buch

Source: Wikipedia. Pages: 110. Chapters: I'd Like to Teach the World to Sing, McDonaldland, Get a Mac, 2007 Boston bomb scare, God is still speaking,, This is SportsCenter, Atheist Bus Campaign, I Love the World, GEICO advertising campaigns, Creature Comforts, Charles Atlas, Apple Inc. advertising, 1984, Must See TV, GEICO Cavemen, Think Different, The Trillion Dollar Campaign, Man Laws, Winston tastes good like a cigarette should, Pirelli Calendar, Legalize LA, Michael Power, List of Pepsi spokespersons, Sea, Doctor Who campfire trailer, Toyota Memorable Moments, Us Tareyton smokers would rather fight than switch!, Jaago Re! One Billion Votes, Don't Copy That Floppy, Where's the beef?, Got Milk?, Proud as a Peacock, Balance, Open Happiness, Ball Bearing, Run Cactus Kid Run, The Most Interesting Man in the World, Fantanas, Secret Tournament, I'm a PC, Atheist billboard, Papa & Nicole, Media buying, Beef. It's What's For Dinner, This Is Your Brain on Drugs, Dove Campaign for Real Beauty, Subway $5 footlong promotion, I've fallen and I can't get up!, Double Life, Impossible Dream, I Am Canadian, Shake 'n' Vac, Du bist Deutschland, Ask for More, White Pine Series of Architectural Monographs, Apple Switch ad campaign, Chicas Polar, Love in the Afternoon, Lucky Star, Taco Liberty Bell, Communication design, Shell Answer Man, Think Small, Spuds MacKenzie, In Soviet Georgia, Never Stop Doing What You Love, Happiness is a cigar called Hamlet, Pepsi Generation, Dan Smith Will Teach You Guitar, Backwoods Smokes, Bringin' Home the Oil, Subzone, Above the Influence, The Slowskys, Where do you want to go today?, Swedish Bikini Team, The Centaur Company, Hammer & Coop, Whassup?, Mediocrity, VDub, You Will, Dan & Dave, Alex the Dog, Art & Copy, Volkswagen advertising, Vorsprung durch Technik, Strand, Dove Beauties, Aflacts, The Other Iraq, Be Ugly, The Carte Noire Readers, Joe Bonomo, A Very Special Person..., As the Cookie Crumbles, Forward Look, Speeding. No one thinks big of you., Gérson's law, Not Flash, Just Gordon, The Coffee Achievers, I learned it by watching you!, Poser Mobile, Emma, la polilla fashion. Excerpt: The Get a Mac campaign is a television advertising campaign created for Apple Inc. by TBWA\\Media Arts Lab, the company's advertising agency, that ran from 2006 to 2010. Shown in the United States, Canada, Australia, New Zealand, the United Kingdom, and Japan, the advertisements in the campaign have become easily recognizable because each advertisement follows a standard simple template: against a minimalist all-white background, a man dressed in casual clothes introduces himself as a Mac ("Hello, I'm a Mac."), while a man in a more formal suit-and-tie combination introduces himself as a Windows personal computer ("And I'm a PC."). The two then act out a brief vignette, in which the capabilities and attributes of Mac and PC are compared, with PC-characterized as formal and somewhat polite, though stuffy and overly concerned with work-often being frustrated by the more laid-back Mac's abilities. The older ones shifted focus away from comparing features of the computer systems to a more general comparison. The later ones, however, mainly concerned Windows Vista. The original American advertisements star actor Justin Long, as the Mac, and author and humorist John Hodgman, as the non-Mac PC, and are directed by Phil Morrison. The American ads also air on Canadian, Australian, and New Zealand television, and at least 24 of them were dubbed i...